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Social Media Panel Recording – End the Social Media Hype

Last Thursday I hosted a panel live from the Inbound Marketing Summit titled: “End the Social Media Hype“.  It was particularly exciting for me for a couple of reasons.  First, it featured an all-star...

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Six Pixels with Mitch Joel

Mitch Joel, Six Pixels of Separation Is it important to be connected? Mitch Joel, Author of Six Pixels of Separation and President of TwistImage believes we no longer live in a world of six degrees of...

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Update: The Elephant in the Room – Slides #w2e

Who knew that talking to a crowd of Yankees fans could be so much fun?  Last week I led a discussion at Web 2.0 in New York titled “The Elephant in the Room: Social Media ROI”.  After catching some...

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Are you part of the Revolution?

Are you part of the Revolution? I’m going to go out on a limb and assume you have already seen this video.  At over 1M views on YouTube in the last 3 months, it’s one of YouTube’s more popular videos....

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7 Misconceptions of Social Media – From Web 2.0

Here is a segment of my session at Web 2.0 – The Elephant in the Room: Social Media ROI.  While the session was on Social Media ROI this segment focused on the 7 Misconceptions of Social Media (Truth...

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Maximizing Engagement (Video from SXSW)

How do you Maximize Engagement across the social web?  That was the question I was asked during an interactive panel discussion at SXSW.  Joining me on the panel was a team of marketing and engagement...

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Foursquare: Enterprise Challenges & Opportunities (presentation included)

A few weeks back our CTO Dave Carter released two eBooks on the State of Foursquare and the Top 10 Ways Enterprise Marketers can Leverage Foursquare.  If you haven’t had a chance to view them yet,...

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An Enterprise Marketer’s Guide to Foursquare

In the last year, the popularity of foursquare, and location-based services in general, has grown significantly.  Last weekend foursquare hit another milestone by passing the three million-user mark....

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Pitching the Benefits of Social Media to Executives (Part 1 of 3)

This is Part 1 of a three part series on Pitching the Benefits of Social Media to Executives.  Over the next few weeks we will cover (1) The Initial Conversation (2) Handling Resistance and (3)...

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Class Of 2011: If Social Media Were a High School (via @flowtown)

Flowtown – Social Media Marketing Application

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